The History of Whoo

The History of Whoo is a premium skin care range inspired by the beauty of the Royal Court, showcasing the extensive cultural heritage of Korea. Each formulation draws on the power of ancient beauty routines used by the Empresses of the Royal Court, and focuses on combining modern science with powerful oriental medicines, to create luxurious skin care products that delivers incredibly soft, clear and bright skin.

Bichup is the award-winning range that rejuvenates, reduces wrinkles and improves your complexion
 Our basic skin care range has everything you need to care for and protect your skin.
Gongjinhyang Seol A whitening range inspired by the luxurious beauty of south sea pearl, created to reveal luminously clear and brighter skin tone.